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WHAT'S IN FOR SWIM:
THE TOP 6 BEACHWEAR TRENDS

TRAVEL & LIFESTYLE

With the warmer temps and social media trends coming in hot (all puns intended), we know summer is officially here; and whether you’re spending this season in the tropics or on the coast, Club L London has you covered with a complete swim guide for 2024 – ready for sun-drenched days and refreshing dips in the pool and ocean.

If you’re mentally packing your holiday style essentials already, there's a few items that deserve special attention: the bikini set or swimsuit, the cover up, hat, bag and sunnies; not forgetting beach-to-bar dresses and playsuits that make quick changing effortless.

With a plethora of styles, cuts, colours and trends to choose between, we’ve simplified the search for swimwear and pulled together our favourite finds to add to your suitcase this year, and the next.

Attention sun-seekers, this is your one-stop shop for the perfect holiday swim-drobe.   

SOLARE + SHINING MOMENT

Bronze up for a season of endless sunbathing in sparkling metallic bikinis and one-pieces that lift, support and sculpt your figure.

RIVIERA
WANDERLUST + WAVE

Packing for paradise? Give roses and abstract prints a miss in favour of painterly tropical florals in oceanic hues.

CUBA
RIPTIDE
RAYA + KAHALI
SWAY + SWEEP

Jet-setters and trend-setters are taking the 'IT' shade of the season overseas with white one-pieces and light-as-air beach dresses.

UNFOUND + FORTUNE
NAELYA
SHEER BLISS
GEORGI

Make space in your carry-on for bold fuchsia swimwear or stick to pops of pink with porcelain-inspired wraps.

REST + RELAXATION
MONACO + BREATHE
KAHLO
KEKE

A laid-back straw hat or visor, and a woven raffia bag can transform any swim 'fit from basic to bohemian chic.

SAIL AWAY
NAVAGIO
MAHO
CRUISE
ASTER

Otra sunglasses have become the must-haves of celebs and travellers. Find the frames to suit your style from sleek cat-eyes to statement tortoiseshells.

JUNIOR
SUNNY

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